Tensions of a Designer: Quality vs. Quantity


If you work for or in a church, the word quality is much harder to find in design than quantity. The request list grows, the deadlines become tighter and the demands grow with every edit. This day and age of doing more to serve more in church has killed creativity. No longer is there time for inspiration, sometimes it just has to be done.

In my opinion, there is not one answer to this tension. I think it's requires both. Quality of product has to be there in a timely and effective manner. Decisiveness has to be involved and perfectionism cannot. Clear goals of outcome, communication and execution have to be in place and the choices you make usually are quick but have to stick. 

As a task oriented person, when my list gets overwhelming and my time is cut short (projects have to be done yesterday, just sent in and I'm about to enjoy my weekend with my wife situations) I can easily fall in the trap of quantity mode and just knock out stuff. I know other designers that are so concerned with quality that they can't make a decision, and go back and forth for hours until they finally make a million options that don't go anywhere and don't look good because there are too many ideas floating.

If you get good communication of the desired outcome, make a clear design decision with a few options, and really knock out a few good shots at it, I think the Quality and Quantity war subsides.

Designers, take pride in making good work, always geared for the clients desired outcome. Also, take time for your family, needs, and desires. If you don't you'll resent working and designing in the long haul. Clients that don't respect and appreciate your time, sometimes don't have to have the design right now when they demand and you wait on their every need. They can work around you, and if not, you don't have to keep every client you've ever had. There are many clients I'll never work for again because they didn't respect my time, my work and my family. You are in charge of your time and how you spend it.